Less is More: The Fine Line Between Self-Development and Self-Destruction

We live in a day and age of social media entrepreneurship, personal branding, mastermind courses and financial gurus. Thanks to the power of social media, Everyone has the power and the opportunity to have their voice heard. That being said there are some who are more heard than others. I’m talking about those we like to call experts or, in today’s terms, “Influencers”. The term “Influencer” is so new to the English language that not even spell-check has recognized it yet. Naturally, these influencers are the ones who others want to manipulate or follow due to their social media popularity and financial success. They have mastered the social media algorithms and found a way to make a living from their product, service or strategy. These people have proven that with the right mindset, planning and resources, one can create so-called financial freedom eliminating the grueling 9 to 5 lifestyle.

These influencers take advantage of their success and rightfully so. Most offer their content in forms of courses, podcasts, webinars or videos, where they claim to teach others how to grow their presence and impact in order to gain financial freedom just like they have done. While that seems like (and often is) a very honorable and helpful for service to provide, the problem is that the system is overloaded. We are now at the point where we are constantly being bombarded by ads on the various social media platforms while influencers try to convince us to purchase and consume their content. Let us not forget that while their intentions may be in the right place, the number one priority for most of them is to make a profit from these services. That being the case, it is important not to simply jump at every offer we see just because someone is displaying a lavish lifestyle and financial freedom. The solution here is to be specific in the type of influence you are looking for. Decide exactly what you want do and who you want to learn from. Then commit by focusing 100 percent of your effort on said person’s teachings/content. Do not let yourself become overwhelmed with various content from a number of individuals. While you may think that you are doing the right thing by consuming a wide range of success stories, perspectives and recipes for success, this is often a recipe for self-destruction, misdirection, confusion and insecurity.

The key, like I said before, is to know what you want for yourself and make a decision about who you want to follow based on those wants. With the amount of influencers that we have on today’s social media platforms there is likely someone who fits what you’re looking for. The main problem in my opinion is that most people simply don’t know what they want. They just know that they want a lavish lifestyle with freedom to work on their own terms without a strategy to get there. Most people just want the result and don’t consider the work leading to the result. It’s important to take the time to do your research and avoid being seduced by ads that flash in front of our computer screens and smart-phones simply because they contain a person standing next to a mansion or a Lamborghini. Don’t let yourself get caught up lusting for others success. Focus your attention on your success and a specific, high-value skill that you want to develop. After that, find one maybe two individuals that you feel like can help lead you in the right direction. Then focus solely on those individuals and what they have to offer in terms of their content.

It is important to remember that everyone has an agenda at the end of the day. Money, like it or not, will always be the number one priority that motivates most individuals. Don’t simply take on the mindset of a consumer. Understand that these influencers are who they are because the general public consumes their content in high numbers. That being said, it is essential that we have people to learn from and model throughout our journey. It is even more important that we do our research and focus our attention before clicking “Buy Now” or consuming content based simply on the end result. Don’t let yourself get overrun with information and don’t let yourself self-destruct. There is a fine line between self-development and self-destruction. Focus your attention on what you want to do and adapt a less is more mindset in regards to who you choose to learn from.

Published by Zachary Paul Hoffman

I am a former professional athlete, tri-lingual, Italian/American duel-citizen and aspiring modern-day leadership development expert.

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